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Gopher

UI and UX redesign to improve clarity, reduce friction, and create a more polished app experience.

Problem

Gopher had a functioning app but the user experience wasn't keeping up with customer expectations. The interface needed a cleaner, more intuitive design that made the app feel as good as the service it was built to deliver.

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Solution

Big Pixel came in as the design partner; focusing entirely on UI and UX. We streamlined the user interface to reduce friction, improve visual clarity, and create a more polished experience for customers moving through the app.

Process

Our team evaluated the existing flows, identified where the experience was breaking down, and redesigned key screens with a focus on simplicity and usability.

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Results

A cleaner, more intuitive app experience that better reflects the Gopher brand and makes it easier for customers to do what they came to do.

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Big Pixel was by far our best experience.

Big Pixel's designs far exceeded the client's expectations. The team delivered spot-on, detailed work, demonstrating a keen understanding of the project's goals. They communicated promptly and completed tasks on time. The quality and attention to detail of Big Pixel's deliverables were impressive.

John Newbury
CEO, Gopher, Inc